March 01, 2002

The past several weeks I haven’t done much of anything. I had a good excuse for a couple of them but it was the other couple of weeks that left me worried.

I had all these ideas and ambitions, yet they remained just that. I wasn’t sure which projects to start on next – should it be the website, marketing, business side, articles, what? I was overwhelmed again and taking time off had left me feeling lazy and sluggish.

Oh no, I keep thinking, just when I was getting my stride I break it.

Of course, by not doing what I was capable of I was angry at myself. I tried the tricks that I knew of and nothing was working. Last night it dawned on me why.

I didn’t have focus.

I was all over the place with one point five million things running through my brain. I didn’t know what was a priority, what could be done next week and what really wasn’t too important.

So this morning when I woke up, I thought if this is my business, I better start treating it like one. And I began to sort out what I need to do.

While I was doing this, Claire sent me her profile for the Another Girl at Play site. I read through it and found direction from her words. She said, ” An older woman who has had a lot of success running her own HR consultancy told me that no matter how busy I am, or how much work I seem to have coming in, spend one day a week marketing. Take Fridays to work on mail outs, update websites, chase up potential clients and make new contacts.”

Perfect, I thought, direction!

So today I decided to put my efforts into marketing and updates. I updated all my sites, finally launched the Another Girl at Play site and completed the first newsletter as well as worked on the Press Release. I updated this site with new news and book readings. I even worked on creating my business cards finally and read through the book Six Steps to Free Publicity again. I caught up on some important emails, read through Writer’s Yearbook and selected potential markets. I redid my bio and portfolio and felt pretty good at three o’clock when I took my first break for tea.

Because I am so nonlinear and my head constantly swirls with ideas, it is hard for me to focus. I realise that for me to succeed and continue to work and grow, that I must focus and organise myself better.

At least I have Friday’s figured out.

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